If there was any question about whether fans are excited about Spider-Man: Brand New Day or not, we can put that argument to bed. Tickets for Tom Holland’s fourth Spidey solo film went on sale Wednesday (along with a new trailer) and sold more tickets in the United States in a single day than any film has in the past five years. The film that it could not beat? Spider-Man: No Way Home, the last Tom Holland Spider-Man movie, five years ago.
Deadline reported the news, which io9 confirmed with a Sony spokesperson, and while specific numbers were not provided, the implications are huge. The last five years have seen Avatar films, Jurassic films, Barbenheimer, and more. But also because, just a few weeks back, Christopher Nolan’s The Odyssey set its own records for pre-sales and crashed many websites in the process. Since Spider-Man sold more tickets than The Odyssey in a single day, why didn’t it also break the internet?
Simple. The Odyssey crashed websites because most early ticket buyers were targeting specific premium format screenings, mainly 70mm IMAX. Those only exist in a handful of places, so traffic was much more focused on specific theaters and showtimes. Spider-Man: Brand New Day will also be available in premium formats, but there isn’t a single, can’t-miss, rarer version to catch. That allows ticket sales to be a little more spread out. People could buy their preferred theater and showtime with minimal hassle.
And, of course, this is just one day. The movie doesn’t open for another 40-plus days, so many more tickets will be sold before July 31. For Spider-Man: No Way Home, $78 million of tickets were eventually presold before opening weekend, leading to the second-highest domestic opening of all time, $261 million. The film that Brand New Day beat on Wednesday, Doctor Strange in the Multiverse of Madness, ended up grossing about $178 million on its opening weekend. Will Spider-Man: Brand New Day beat that? Will it be the highest-grossing film of the summer? Time will tell.
Directed by Destin Daniel Cretton, Spider-Man: Brand New Day opens July 31. And, obviously, tickets are on sale now.
Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.
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