Few sites on the internet can be as fun, or frustrating, to cruise as Zillow. It’s the place to see how impossible it is to afford your dream home and also see how far a dollar can go in places you don’t live. However, it seems in whatever time and dimension the Fantastic Four live in, the dollar goes a long, long way, even in one of the priciest real estate markets of all, New York City.
Marvel has teamed up with Zillow for a very fun piece of marketing where the Baxter Building, home to the Fantastic Four, is listed on the site. It’s four bedrooms, four bathrooms, 4,444 square feet, and apparently costs only $4,444,444. All of which is super convenient considering who lives there. Now, of course, $4.4 million is a lot of money, but not for an apartment like that in New York City. I mean, just look at what that includes in this catchy little video.
The official listing on the site has much more too. Lots of photos and information. You can head here to see it all. Now, it’s off-market, of course, which makes this whole thing a little confusing. If it’s not for sale, why is it being sold to us? The Fantastic Four still live there, right? Also, why list it as the whole building when clearly this is just the living and working areas? These are questions anyone who frequents Zillow will surely have, but none are the actual point.
The actual point is just a fun way to show a bunch of images of these incredible sets that, we can only assume, play a large role in The Fantastic Four: First Steps, which opens later this month. A film that we are slowly becoming quite cautious about. Promotion like this (and this) makes it clear the film looks great, but does this story work? Will the Fantastic Four finally gel on screen in a way they haven’t before? If it does, why are we being sold almost exclusively on the look of the movie, but not its story? We guess it won’t be long until we find out.
The Fantastic Four: First Steps opens July 25.
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